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Real Estate Confronts Profitability Table of Contents
Untitled Document

Table of Contents

 

 

 

 

SECTION 1

REVISITING YOUR BUSINESS PLAN

 

 

 

 

1.1

State of the Real Estate Brokerage Industry

 

1.2

Compensation Packages

 

1.3

Increasing Margins Through Ancillary Services

 

1.4

Increasing Margins Through Growth

 

1.5

Revisiting Your Business Plan

 

 

 

 

SECTION 2

NEW REAL ESTATE BUSINESS MODELS

 

 

 

 

2.1

Overview

 

2.2

Buyer Brokerage

 

2.3

One-Stop Shops

 

2.4

New Paradigm Companies

 

2.5

Annuity Agencies

 

2.6

Fee-Based Services

 

2.7

Employee Estate Agents

 

2.8

Superstores

 

 

 

 

SECTION 3

TOOLS TO REMARGIN YOUR BUSINESS

 

 

 

 

3.1

Overview

 

3.2

Providing Better Information

 

3.3

Expanding Your Core Business

 

3.4

Improving Lead Management

 

3.5

Providing Ongoing Customer Contact

 

 

 

 

SECTION 4

STRATEGIES TO REMARGIN YOUR BUSINESS

 

 

 

 

4.1

Overview

 

4.2

New Economy Brokers

 

4.3

Giving the Consumer What They Want

 

4.4

The Decisions: A Guide to Remargining

 

4.5

The Implementation

 

 

 

 

 

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