Redefine your Buyer's Presentation with this professional, upscale workbook created by iSucceed Mentor and top producer Char MacCallum. Filled with concise information designed to impress and educate your buyers, this book also comes with three bonus marketing pieces!

The foundation of negotiation is based on establishing and identifying boundaries. “The 3Ps of Negotiating” explores three fundamental factors that influence how boundaries are established for successful negotiating: people, processes and positional issues.

This text makes real estate finance clear and relevant through the direct application of real-world real estate situations. Based on sound economic and financial principles, it’s primary goal is to promote a greater understanding of how real estate financial markets function and evolve.

This interactive CD-ROM details the commercial real estate transaction from beginning to end, navigating users through the transaction by following the roles of attorney, lender, appraiser, inspector and broker to discover the intricacies of a property purchase.

This book equips new and experienced agents with the business, communications, and technological savvy needed to succeed in today’s real estate industry. It provides invaluable tips, advice, and hands-on instruction meant to convert expertise and knowledge into sales and profit.

Learning how to properly appraise the value of real estate property has never been easier, thanks to this consistently popular resource, an explanation of the Uniform Standards of Professional Appraisal Practice and an introduction to related topics mandated for state licensing and certification.

Many states are now requiring certification, licensure, or registration to practice home inspection. This book offers a complete introduction to performing that inspection, engaging readers in the process, step-by-step, following current guidelines established by the American Society of Home Inspectors, Inc. (ASHI).

Learning how to properly appraise the value of real estate property has never been easier, thanks to this consistently popular resource, an explanation of the Uniform Standards of Professional Appraisal Practice and an introduction to related topics mandated for state licensing and certification.

The newly updated “California Real Estate Law: Text & Cases” provides solid and concise explanations of current California real estate law and its consequences. It is committed to four basic goals: 1) concise, reasonable coverage, 2) practical application, 3) studious case analyses, and 4) expanded coverage of key subjects.

This book contends that real estate represents an important but frequently undermanaged asset. It narrates the history of real estate from its basic conceptual form through the most important private and public law processes that govern its conduct in today’s society.

Justified or not, the perception of real estate practitioners as unethical is commonplace. This book is designed to provide real estate licensees with a variety of strategies to use when they do face complex ethical issues that tend to blur right and wrong.